Feature Benefits

• Generates publicity both inside and outside of your community – local citizens will appreciate the inclusion of their perspectives, and outside entities will find an engaging element beyond a standard Web site.
• Personal, reality-based interviews, using techniques like those seen on YouTube.com, that allow for a one-on-one, direct and interactive connection that viewers can relate to.
  
• Video player features will allow viewers to play and replay video clips, or fast forward to different interviews.
  
• Video clip can be incorporated directly into your existing Web site
  – no need for major site redesign or new technology on your part.
  
• The module can be a value-added asset to any existing county, city or chamber of commerce Web site by adding a personal touch and human element to your existing site.
  
• No hosting responsibilities – MMA will host the video and stream it directly to your existing Web site.
  
• Statistical information will be gathered monthly, showing how many viewings the video clips receive.
  
• Total Web module investment includes process design, original
  content interviews and delivery.

Our Experience

These hometown modules are the result of MMA's many years of ECD, political and corporate experience. As a key web strategist for numerous chambers and
cities throughout Tennessee, MMA has combined its diverse talents and experiences to create a unique, strategic product that can help move community ECD platforms forward.

Unlike any other marketing agency in Tennessee, our firm is uniquely qualified to create and launch ECD initiatives. In addition to our strategic insight in this arena, our firm created and launched a full-color, locally produced Business Journal for the Upper Cumberland region. Now in its third year, this monthly publication is circulated among 10,000 businesses in 15 counties and provides unparalleled economic coverage. It's focus is on industrial and commercial development, as well as business profiles and retail/economic trends.

MMA has offices in both rural and urban areas of Tennessee. Our Cookeville office is run by Mike McCloud, who started the company and today serves as MMA's chief corporate strategist. The Nashville office is run by Mike Kopp, a strategic political veteran who recently served on Phil Bredesen's staff as the Deputy Commissioner of Economic and Community Development.